Check out the screenshot below. Someone came up with the idea of putting ads in unsecured 802.11 network names. From a marketing standpoint, I doubt this will actually result in any sales, but it’s a cute example of a low-cost way to push your content onto someone else’s screen.
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I stumbled over this page while searching for ideas on what to do with my unused modem. The idea of leaving it switched on, unconnected to the Internet but broadcasting a joke or spoof SSID, amuses me. Clearly, I have too much time on my hands and am not overly concerned about wasting electricity.